News (Blog)

ROC ATD currently is using this blog to provide news and other information to ROC ATD members and others visiting this website. For information on our upcoming programs, please visit the events calendar.

  • Fri, March 10, 2017 2:30 PM | Michelle Lewis (Administrator)

    Excellus Summer College Internship positions are now posted.  The following information describes the program and includes a link to get more information about each position and how to apply.  Some of their internship positions include:  Learning and Organizational Development, Human Resources, and Compensation.


    The Diversity & Inclusion Summer Internship Program
     aims to attract the best and brightest undergraduate and graduate college students from diverse socioeconomic, cultural and experiential backgrounds. Our mission is to foster an environment where diversity and inclusion are explicitly recognized as fundamental parts of our organizational culture. Our internships provide real business experience for promising students, from all communities, to diversify and strengthen our workforce. 

    All qualified students enrolled in the 2017-2018 academic year are encouraged to apply.


    Employees are united by our Lifetime Way Values & Behaviors that include compassion, pride, excellence, innovation and having fun!  We aim to be an employer of choice by valuing workforce diversity, innovative thinking, employee development, and by offering competitive compensation and benefits.


    In addition to real world experience, students participate in learning and development opportunities, such as:
    · Discovering and developing your strengths
    · Personal branding and social media
    · Culture and you – where do you fit?
    · Public speaking, networking, and more!

    · This is a paid 10-week summer internship from June 5th to August 11th (up to 40 hours per week). 
    · Housing is not provided as part of our program. 
    · Interns are responsible for their own parking costs (Rochester Region Only).
    · High School diploma or Equivalency Certificate, along with proof of continuous college enrollment. 
    · Must be in good academic standing.
    · Positive attitude, collaborative spirit, and emotional intelligence a plus!

    · Qualified students are encouraged to apply online at and 
    Apply to all intern positions that you are both qualified and interested in; there may be several positions that you are qualified for.
    · All offers are contingent upon passing a background check and drug testing.

    Thank you in advance for sending your top students our way!


  • Fri, January 13, 2017 2:49 PM | ROCATD Admin (Administrator)

    The new RocATD ‘Consultant and Coach SIG’ met at ER-Select offices for the first time. The topic for discussion was 'Articulating Our Value Proposition to Our Clients.'

    During this session, participants shared current challenges including:

    Lack of advertising budget (non-for-profits)

    Solo--preneurs emphasized the challenge and opportunity cost of needing to spend time on sales and marketing, while also getting all the work done that we already sold.

    Everyone in attendance feels the pain of ‘feast or famine’ levels of work in combination with the need to plan time for sales efforts.

    When articulating our value proposition, we need to live in the world of our client. We need to make our offer compelling to the business by articulating it in terms of impact on the business. We used a ‘business wheel’ diagram to help make connections from our work to business goals.

    Of course, putting your value proposition in business terms assumes you know the business problem you’re solving. In other words, you might do the process of strategic planning, but the business problem you’re solving is a lack of alignment around business goals which, if remedied, would lead to greater productivity and, hopefully, to higher revenue.

    We need to understand what business problem we’re solving, and who in the business feels the pain of that problem. It’s entirely possible that HR or the C-Suite aren’t the ones feeling this pain. We might need to drill down into the organization to find the impact and pain of that problem, but once we do, we can use it to convince the budget holders that the problem is real and is having very real effects on the business.

    Here are some useful questions to consider (and to have short, compelling answers to):

    • What do you do?
    • What business problem do you solve?
    • What is the impact of that problem?
    • Who is feeling the pain?
    • What is your differentiator among the competition?
    • What services are you displacing? (In other words, what’s happening today without you help? What is the current negative impact of the pain your client is facing?)

    All in all, it was a very successful first meeting! I’m sure I speak for everyone in attendance when I say that we are excited to have many more SIG meetings as good as this first one.

    A special ‘Thank you!’ goes out to ER-Select (host) and Michelle Campanella (SIG leader) for making this SIG meeting so successful.

  • Fri, December 02, 2016 10:03 AM | Robert Peter II (Administrator)

    ROCATD colleagues enjoyed a great morning of networking and discussion of Work Rules (Insights from Inside Google).  We'd recommend picking-up a copy of the book to read over the holidays.  Maybe you will get a couple ideas like we did to implement in 2017.

    A couple thoughts from our discussion:

    • Founder mindset - taking responsibility for your environment
    • Culture eats strategy for breakfast
    • Hire smarter than you
    • Learning and development - chunk it and practice a lot
    • Googler to Googler (GtoG) - internal experts share their knowledge of work-related subject matter as well as non-work related topics = culture of learning.  Your best teachers are already inside your organization.
    • Culture of innovation, experimentation and analytics
    • Culture defined by mission and voice
    • 20% of every team member's time allocated to what they want to learn, teach and work on = creativity and innovation

    If you have read or read the book, share your insights and thoughts with a post.  See everyone at our next ROCATD event or SIG meeting.

  • Mon, November 14, 2016 9:33 AM | Michelle Lewis (Administrator)

    Follow this link to find out more about the position description, qualifications, and how to apply.


  • Thu, November 10, 2016 4:55 PM | Michelle Lewis (Administrator)

    See the attached file for more information on the Instructional Designer position open at Wegmans.  

    Instructional Designer - External docx.pdf
  • Fri, October 14, 2016 4:15 PM | Robert Peter II (Administrator)

    October 12, 2016

    Dear Training Professional:


    WE WANT YOU! The BEST Center (Business and Employee Skills Training) at Genesee Community College (GCC) is expanding its group of part-time trainers and instructors to teach various non-credit and workforce-related courses – may be an existing course or one that needs to be created. Courses are offered year-round to the public and also customized for companies and organizations. Courses are mostly short duration (3 – 12 hours), but can range up to 50 hours.    

    GCC serves Genesee, Livingston, Orleans and Wyoming (GLOW) counties. Its main campus is located in Batavia, NY, but has six other Campus Centers throughout its service region.

    TOPIC EXAMPLES (but not limited to these):

    Business: Leadership, management, supervision, team-building, communication, decision-making, problem-solving, personality-profile tools (DiSC, etc.), customer service, Human Resources topics (diversity, sexual harassment, violence in workplace, etc.), safety, Survival Spanish, etc.

    Computer Applications: MS-Office (2010, 2013, 2016), Google, data management, QuickBooks and social media.  

    Technology: Drones, advanced manufacturing (blueprint reading, shop math, MSSC, machining etc.), Precision Agriculture, etc.

    Enrichment: Other unique interests, including driver education, history, culinary-cooking skills, paranormal, wellness, holistic health, etc.

    To see current BEST Center program offerings:

    If interested, please email a cover letter describing your interests and an updated resume highlighting your training and/or instructional experience to:

    If you know of someone who may be interested in working with us, would you please forward this to them?

    Thank you.


    Reid Smalley, Executive Director of Workforce Development

    The BEST Center

    GCC is an Equal Opportunity Employer, committed to fostering diversity in its faculty, staff and student body and strongly encourages

    applications from the full spectrum of a diverse community.

  • Wed, September 21, 2016 5:37 PM | ROCATD Admin (Administrator)

    September 6, 2016 - ROCATD BOD Meeting Minutes

    In attendance: Catherine Majane, Katelyn Donald, Michelle Lewis, Phil Minarik, Bob Peter, Amanda Hanlon

    1.) Welcome new potential board members:

                Katelyn Donald

                Catherine Majane

    Action item: Michelle L. will create new survey so the members can vote in new board members which will help us meet CARE requirements, which is one of our goals for the year.

    2.) Nice job on All Member Meeting!

                - Post photos/blog message 

                - Follow up with potential members

    Action item: Bob will update website with a summary and photos of the event.

    Action item: Michelle L. will follow up with attendees who are not members.

    3.) CARE Requirements 

                - Look at areas of requirements

                - How are we doing?

                - Next steps

                - Look at (potential) board members’ natural talents/areas of strength

                - Clarify roles, responsibilities, and action items

    Need time as a group to look at these in more detail. Catherine has strong natural talent with this type of detail.  We will all look over the checklist, not only to see where we are and understand the qualifications better, but also to determine which items we can each help make happen.

    On first glance, we are doing much better: we have added Power Membership to the website and to a few of the email templates and we discuss it at meetings and bring it up at programs/events.

    Action item: Michelle L. will request the list of National Members from D. Frankel. Phil will sort and organize the list and Katelyn will reach out to National Members to encourage local membership as well.

    Katelyn and Amanda will take on Membership together.

    We decided as a group that we will clarify board positions, roles, and responsibilities after we meet for our session to learn about the CARE requirements and how to use Wild Apricot (Onboarding).

    Action item: Michelle L will schedule a time within the next two weeks to go over CARE Requirements and how to use Wild Apricot.

    4.) Developing sense of community (and bringing value to members)

                - SIGs

                            <Consultant SIG

                            <New chair of OD SIG

                            <Other SIGs

                            <Liaison to SIGs – still with Bob to transfer to another board position?

                            <Anything else?


    Action item: Phil will reach out to a potential member (R J) about leading the Health Care SIG.

    Action item: Bob will put out dates and officially begin the Coaching and Consulting SIG.

    The theme for our Holiday Event will be SIGs. We will feature all SIGs and the goal is to have 5 active SIGs by May of 2017.

    Would like to get a Higher Ed SIG and an eLearning SIG too.

    Need a new leader for the OD SIG. Action item: Phil to call KB to get a list of the members from the OD SIG so we can reach out and find a new leader. Michelle L. possible interest in joining OD SIG.

                    - Upcoming Programs & Events

    SIG events and Holiday event will be posted to the website as they are scheduled.


  • Wed, September 21, 2016 12:30 PM | Michelle Lewis (Administrator)

    Make a difference in your community and join our remarkable Goodwill of the Finger Lakes team! Our mission is to prepare and empower people with barriers to independence to be self-sufficient and contribute to their families and communities.

    Job Description:  The Retail Trainer position will work in collaboration with the Learning manager to develop and deliver training courses through multiple methodologies such as classroom, on-the-job training and individual coaching to improve employee performance. They will work to use non-traditional and/or innovative approached to accomplish training goals. The Retail Trainer will work with managers to effectively monitor new employee training progress and effectiveness of the material. Based off of observations and testing, will also work to create recommended improvements to training programs.

    Schedule: Full time position, some travel required. The position will also require occasional evening and weekend training sessions. 

    Experience and Education:  High school diploma or GED required. Prefer an Associates or Bachelor's degree in business management or related field. 2-3 years previous training experience required. must be proficient in the use of computer equipment and other standard office equipment. Experience in current Microsoft office systems required. Experience with on-line training software and learning management software preferred.

    Certificates, Licenses, Registrations:  Current state driver's license, proof of current auto insurance coverage, satisfactory driving record and a working vehicle required.

    Compensation:  Our generous compensation package also includes a 20% store discount, 403(b) retirement plan election, Employee Assistance Program, and more! This full time position is also eligible for paid time off, paid holidays, flexible spending account, and Medical, Dental and Vision coverage.

    Location: Rochester NY. Regional travel required.

    Thank you, in advance, for your interest in employment. We look forward to reviewing your credentials. We will contact those that best meet the qualifications listed above. 

    Goodwill of the Finger Lakes and its subsidiaries encourage diversity in the workplace; we are an Equal Opportunity Employer.

    Minority/Female/Sexual Orientation/Gender Identity/Veteran/Disability 



  • Wed, July 20, 2016 10:57 AM | Michelle Lewis (Administrator)

    Please review the following meeting minutes.  If you have any questions regarding the information please let us know.  If you are interested in becoming part of our volunteer team, contact a current BOD member to discuss your interest.  Thank you.

    1.    Goals: Meet CARE Requirements & Increase sense of community  (Are we in agreement that we’ve established these goals for the upcoming year? We can define our plan for reaching these goals but I want to make sure we have a clear target for the year)

    ·         Yes these are the 2016 BOD Goals

    2.    Introduce Amanda (potential new BOD member)

    ·         YAY!!! Welcome Amanda! Amanda is interested in joining the BOD. Position is TBD – Voting will be included in the Letter from the President.

    3.    Let’s take a moment to recognize and celebrate the progress we’ve made.

    ·         The BOD has set goals, is working on updating the Web page, and is dedicated to providing value and a sense of community to the greater Rochester Training and Development Community

    4.    Comments/suggestions on Letter from the President. 

    ·         Edited the letter. Michelle L. will send out to all members

    5.    Details about the All Member Meeting, the content of the program, location, date, plan – who should be in charge of what regarding that meeting – membership materials, making sure we can take payments, materials for Power Membership

    ·         Location is set; we need a min of 40 participants. Includes AV equipment and the room. The cost is approximately $20 per person.  Michelle L. Will connect with our sponsors to showcase them.

    ·         All board members to connect with one potential sponsor for this event

    ·         We will send a mailer announcing the event – 3 Ted Talk Topics (12 min each with 5 min of questions.

    ·         Michelle C can speak on Selling L&D to the C Suite. We will need 2 more topics. Maybe a healthcare topic?

    6.    Marketing the Crucial Conversations event

    ·         Classroom in U of R Laboratory for Laser Energetics (Laser Lab), is FREE and Michelle L coordinated easy parking for the event, which is also FREE.

    ·         Class time will change to 9:00-4:30 because the doors do not open until 8:30  (we’ll do 8:30-9:00 registration and then class starts at 9:00).

    ·         Phil will work with Michelle L to get the specific details on this to send to our distribution list

    ·         Bob will update the Event on the website

    7.    More website updates: sponsorship page, membership page – merge to highlight power membership

    ·         See Google Doc with working action item list for website updates.  The BOD will continue to work updates independently and then review as a team at the next meeting (8/2 at 5:00pm)
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